Ted Lasso Inspired Box & Men's Health Month

November is Men's Health Month, focused on addressing some of the biggest health issues faced by men including testicular cancer, mental health, and suicide prevention.


Last week I gifted two boxes to my guy friends. One recently lost his beloved brother and one got in a car accident, while he was ok his car had expensive damage.


I knew one of them loved coffee and one of them loved tiki drinks. My job to gift empathy can be really easy because if you know me, I remember everything. But my point is, guys rarely receive gifts like this. They were both really surprised and were so grateful for the gesture and thoughtfulness. I want more men to cry, to normalize gifting to them, to have them feel their feelings, and find ways to outwardly heal.


This new box is a love letter to Ted Lasso. A show that has taken the topic of toxic masculinity and changed the narrative.


Call it AFC Richmond Masculinity instead, because Diamond Dogs...mount up. For the guy in your life going through a hard time, the Believe Box might just be for him...or her...or them.

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